Astro Vinmeen HD have launched Ponggu Tamil Ground Event
called ‘Ponggu Tamil’ today promoting various endangered arts mostly which are
intangible heritage cultural assets. These celebrations of Indian Arts and
culture will be happening in 5 selected places like Johor, Negeri Sembilan,
Pahang, Teluk Intan and Kuala Lumpur. Indian traditional dances and foods will
be performed and demonstrated by the people from its origin.
The Ponggu Tamil initiative is a celebration of Indian
traditions and art forms, and was triggered by the warm reception to its events
at last year’s Ponggal, the Hindu harvest festival which falls annually on Jan
14. It is also a concept of the arts which will reflect the shared
Socio-Cultural experiences of the people of India and the local Indian
community.
The local Indian community is waiting for such a festival
that brings art closer to their homes and lives. For many, it will bring the
sweet memories of their olden days. As for the younger generation the sheer
energy of folk rhythms with intensity of the presentation and colours are
electrifying and enthralling.
Ponggu Tamil is meant to reflect the shared
socio-cultural experiences of the people of India and the local Indian
community.
Astro also have produced special song for this Ponggu
Tamil event to promote Indian Arts and Culture to society. Thus Astro has taken
many ways to promote our Indian tradition to reach the large society.
For more Information: www.astro.com.my
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